Erica Spoor

President & Chief Strategist

Erica founded Impact Point Marketing in 2007 to focus on her passion for helping clients design innovative events that deliver measurable audience and business impact. Two decades later, Erica still believes no other marketing channel creates fans, connections and bottom-line impact faster than amazing event experiences, designed with business objectives in mind.

Strategic Planning for Events
Event Agenda and Experience Design
Event Measurement and Impact
Evolving and Innovating Events
Workshop Design & Facilitation

Trained in ROI Institute Methodology
Trained in Leadership Strategies Facilitation